Master the end-to-end craft of product management with this comprehensive, hands-on course designed for aspiring and current PMs looking to drive real business impact.
Whether you're pivoting into product management, refining your leadership skills, or preparing for a senior PM role, this course will give you the tools, frameworks, and confidence to lead products from idea to successful launch—and beyond.
Course Highlights:
Vision, Mission & Strategic Alignment
Lay the foundation by crafting clear product vision and mission statements that inspire teams and align with business goals. Learn how to translate big-picture thinking into measurable product OKRs.
Product Strategy Frameworks & Value Propositions
Apply proven strategy tools to identify market opportunities, define competitive positioning, and develop compelling value propositions that resonate with customers.
Roadmapping & Prioritization
Create product roadmaps that balance long-term strategy with short-term execution. Use industry-leading prioritization techniques to manage backlogs and make data-informed decisions.
Agile Product Execution
Dive into Agile methodologies, sprint planning, and backlog grooming. Learn how to collaborate seamlessly with engineering teams and turn strategic plans into shippable features.
User Stories & Feature Definition
Write clear, actionable user stories and define product requirements that developers love. Develop specifications that eliminate ambiguity and keep teams aligned.
Data-Driven Decision Making
Track key product metrics and learn how to interpret product data effectively. Design and run A/B tests, analyze results, and create insightful dashboards that drive better product decisions.
Launch Planning & Go-To-Market Strategy
Develop a full product launch plan, from internal readiness to customer communications. Learn go-to-market strategy, marketing best practices, and how to manage post-launch performance.
Stakeholder & Cross-Functional Collaboration
Master the soft skills of product management. Practice stakeholder management, communication, influence, and negotiation techniques to lead with confidence and clarity.
Advanced Product Leadership & Specializations
Explore advanced topics such as product leadership, managing PM teams, and specialized domains like growth, platform, and B2B product management.
Capstone Project: Real-World Product Simulation
Put theory into practice with a real-world product challenge. You’ll apply everything you've learned to plan, design, and present a product—from vision to execution—demonstrating your readiness to lead in any product environment.
By the end of Professional Product Management Course, you'll not only understand the frameworks behind successful products—you'll be able to lead them. With a comprehensive toolkit, real-world experience, and a capstone portfolio piece, you’ll be ready to step confidently into your next PM role or level up your current one.
Key Questions
What are the course requirements?
Access to a smartphone 0r computer.
Will the certificate be issued?
Yes, a certificate of completion will be issued at the end of the course at No charge.
Expand all
Introduction to Product Management
3 lectures
Market Research and User Understanding
3 lectures
Product Strategy and Vision
1 lecture
Product Roadmapping and Planning
3 lectures
Product Development and Execution
2 lectures
Product Analytics and Metrics
3 lectures
Product Launch and Go-to-Market Strategy
2 lectures
Product Leadership and Communication
2 lectures
Advanced Topics and Specialisations
1 lecture
Portfolio Project and Presentation (CAPSTONE Project)
1 lecture
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